BEHIND THE BRAND
We are a fashion brand of handmade and independent production, which seeks to value the traditional artisanal processes of natural dyeing and eco printing, and everyone that is part of our production process and our Latin American culture. DRESS NATURAL.
MADE IN BRAZIL
Our pieces are cut one by one, stitched, dyed, and sent to our partner seamstresses. Everything is done with a lot of love and care.
Our brand was created from the need to generate income for seamstresses during the pandemic and the desire to reactivate our family’s brand FILIPA, developing a new concept, involving the handmade processes of dyeing and eco printing. FIPA FILIPA's mission is to increase the recognition of artisanal techniques and to value everyone involved in our processes. One of the main objectives of our project is to empower people through crafts.
We have developed versatile and timeless pieces that can be used both on a daily basis and for going out. They are simple pieces designed to avoid wasting fabric. In addition, our botanical dyeing and printing processes are done with the aim of reducing the impact on the environment, through the use of natural and organic materials. Thus, water can be used as a natural fertilizer.
OUR DESIGNERS
Victória Salum, graduated in Fashion Design, from the Centro Universitário Belas Artes SP, in São Paulo, Brazil.
Victória lived eight months in Montevideo, Uruguay, where she conducted research and specialized in handmade techniques with sustainable Uruguayan wool, such as fabric construction through loom and felting, natural dyeing, and eco printing.
As a result of his research, a documentary video about these processes and their importance in the lives of Uruguayan women was produced, interviewing the organization Manos del Uruguay, ARTESANÍA: MUJERES DE LANA.
“As a young and passionate designer, I seek to work with sustainable fashion as an alternative to protect our environment, valuing local artisans, and their unique techniques. I like to use my creativity to highlight brands and people and share their ethical and sustainable values. ”
Gabriela Audrá, architect, passionate about design, art, and fashion. Founder of the FILIPA brand in the 90s. Following the concept of simple and timeless pieces, enhanced by the appreciation of handcrafted techniques, ancestry and sustainability, FIPA FILIPA was born ... From mother to daughter with a lot of love involved.